I'm cynical by nature; so when my friend told me about "charcoal" I thought she was crazy. But after a trip out of town, we all woke up with headaches and she was up going for a run and cooking breakfast! At that point, I figured I'd give it a shot. It worked wonders! Then she told me about all of the other things you can do with it and my wife and I have tried those as well and they are all the real deal! No more hangovers, whiter and cleaner teeth, and healthier skin....you owe it to yourself to give this product a try! You will not regret it....I certainly have not!